https://www.reynoldkissling.com/home daily 1.0 2025-11-04 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/213df933-323c-4787-a482-7b12d5b55974/Screenshot+2025-06-25+at+10.22.31%E2%80%AFAM.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/3040ac3b-b78f-41b4-98a2-d6a4baaf04d5/Screenshot+2025-05-05+at+12.54.08%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/52e1d1ba-2261-4d1a-88dc-e9f12e95b2b8/Freezer+Pre-Launch+Final.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/0c0f4c4b-aad1-47c7-9760-70f6b3cd0426/Screenshot+2025-05-15+at+1.58.36%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/29014f98-e048-45d7-9204-222620877bb1/HOME+PAGE.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/4730f8d4-14b2-4f01-880a-6ec75e983fb8/MSPC-Blog-20250130_Writing-for-Humans-Not-Bots1920x685-1.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/88977ee5-7574-4b48-b75e-3895ea5bbe3e/1124-Accessibility-2k.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/c5aaf7ea-692e-4dfb-95e3-0aedfade89af/chslogo-v3.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/4bac531f-3d77-4a86-bfaa-0600474da8e4/acs-logo.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/eb425f34-2c7e-4ea0-a723-d509b4ae791c/Miracle_Ear_Logo.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/77d58126-3c0c-4380-b33f-4f95b7b087a7/dq+logo.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/11b905b0-098d-44dc-8ec1-f76a1d18e357/moms-meals-logo.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/7145babb-ba35-4d59-9caf-e4d63b031ec1/us+bank.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/5d546d93-29be-4ae6-b44b-810c864b4bf8/Pentair-Logo.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/b4431b0c-30ee-475f-a30b-eee21dee896d/anytime+logo.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/cc7adeb3-c5f5-42af-82c7-47b4771d03b1/msp-logo-black.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/29cd3771-bdc7-490e-99bd-839a926ea021/MGA+logo.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/3b60ef32-78b9-47f3-9569-7ae126c3b6cb/1697478926156.jpeg Home https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/e788240f-4437-458d-b7cd-b7952e30e11a/1647894975016.jpeg Home https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/11de1012-b76c-48c0-8056-2f90cf9c2413/1615405899875.jpeg Home https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/fd3c58d2-46bb-4ce1-9e54-85c50ea99e36/1586469784924.jpeg Home https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616012178801-K2KJAWJC71O3JLXNDDLG/IMG_1950.jpg Home https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616012260052-G9YQ8E4JSAXYFBAGLISY/IMG_1951.jpg Home https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616012220403-XUVMJXS49F1PCAKZF3L1/IMG_1949.jpg Home https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616012304613-MP0O9XWEZVRQEODFAK7C/RKissling_Week2_Sketches.jpg Home https://www.reynoldkissling.com/about daily 0.75 2025-05-16 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623375920290-88R4WJVDBBJHSG280R1U/IMG_2099.jpeg About - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.reynoldkissling.com/pantry-app-case-study daily 0.75 2021-05-06 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616341059648-T1D2V3UI7SGE8VSFJUE6/pantry-sketches.JPG Pantry App Case Study Hand-drawn sketches were made to block out the basic structure of the app and begin making considerations for what features would need to be included and how they could co-interact. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616341256114-2813PLBURX6JYT7KOOXB/wireframes2.png Pantry App Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616341768911-OVB6TVWSBF7XQIBQE68S/architecture-diagram.png Pantry App Case Study Special consideration was given to ensure the user would always be a single tap away from accessing their profile, adding an item, viewing their saved recipes, and returning home. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616342442101-6B6ESEEWMEDUKXEKOZGK/Screen+Shot+2021-03-21+at+11.00.02+AM.png Pantry App Case Study Sub-features such as pop-up windows, rollover buttons, dropdown menus, and checkboxes were added to increase usability and feedback for the user. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616342553296-RONAUL3TAUK4V77LB38M/Screen+Shot+2021-03-20+at+12.19.43+PM.png Pantry App Case Study Interviews were conducted live or remote via Zoom https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616342610796-NB9HKU8RWBBXZ42C4OTW/pantry-interviews.JPG Pantry App Case Study Interviews were transcribed and notes taken with timestamps to mark important findings https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616343496828-96LWW5XYX4RV9YAAUWKL/Screen+Shot+2021-03-20+at+12.15.31+PM.png Pantry App Case Study After: separating elements clarifies their function https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616343273164-WDQNO2PTF2FJ7I98Q8O7/Intended+File+Path.png Pantry App Case Study Intended User Path when making a substitution to a recipe after creating and saving it https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616343826188-SCXO00VGEPQKRW4UK8JN/User+File+Path.png Pantry App Case Study Actual User Path demonstrated during usability testing https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616343464832-A9URSSRWC2ZR2D3Z0I50/New+Recipe+Menu.png Pantry App Case Study Before: New Recipe Menu created confusion when elements were grouped together https://www.reynoldkissling.com/prime-gift-redesign-case-study daily 0.75 2021-03-28 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616948882869-EYB8G21FWTCQ8BQ0TC2F/Image%2Bfrom%2BiOS%2B%25284%2529.jpg Prime Gift Redesign Case Study Original water bottle given to Prime Digital Academy’s full-stack developer students in their welcome gift packs https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616949646426-15EPQ4AQEIJ0JP850GHM/Screen%2BShot%2B2021-03-22%2Bat%2B5.29.11%2BPM.jpg Prime Gift Redesign Case Study The silicone sleeve made fitting the bottle into a bottle holder a frustrating experience https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616949543291-FMZHBRUU5PVDSAVY9XG7/Image%2Bfrom%2BiOS.jpg Prime Gift Redesign Case Study View of the damage to the nylon tether https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616949485550-CGJ6I0TPTXH7R8R9KOZC/Screen%2BShot%2B2021-03-22%2Bat%2B5.33.11%2BPM.jpg Prime Gift Redesign Case Study Removing the silicone sleeve was extremely difficult https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616954123831-EF8OQME1XI19354CDSOT/Screen+Shot+2021-03-25+at+10.01.25+PM.png Prime Gift Redesign Case Study - From these insights, I determined that full-stack students need a gift that is: Touchstone Tours provided by full-stack students of their desk spaces gave tangible cognizance of their needs https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616958724927-UQAIZSQYUHDMP3ETPVVP/IMG_1985.JPG Prime Gift Redesign Case Study An AEIOU Framework was drafted based on participant observations https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616954140846-8CZMGVNGNG6AIP0PAR2X/Screen+Shot+2021-03-25+at+10.02.07+PM.png Prime Gift Redesign Case Study This spreadsheet contained valuable insights into each student’s mental state https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616957831700-851U2BLTVNXQZTMV92YS/slide+2.png Prime Gift Redesign Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616958140304-SQHVSOZ29RLDNTX98RKF/IMG_2001.jpg Prime Gift Redesign Case Study Pages are dotted on the left in order to craft structure diagrams, and lined on the right to aid in writing pseudocode. QR codes on the bottom of each page will allow the student to scan and digitize their notes using an integrated app https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616958177586-PKKL66RUSNT1Q7G1KGY1/IMG_2003.jpg Prime Gift Redesign Case Study An appendix in the back contains articles on common algorithms such as trees and loops as well as syntax guides for programming languages used at Prime https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616958099763-M8WDXDT5SX2NS0DGL54F/IMG_1999.jpg Prime Gift Redesign Case Study The cover features Prime’s logo as well as the student’s cohort name, and the notebook will utilize Prime’s trademark teal color in text and images https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616958615361-6XBBYL0Q18T0HXG7F6V9/Screen+Shot+2021-03-25+at+10.10.21+PM.png Prime Gift Redesign Case Study Student 1 views the low-fidelity prototype via Slack call https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616959151051-HMR3FSD1UVYTPYKH1QRW/Screen+Shot+2021-03-28+at+2.18.17+PM.png Prime Gift Redesign Case Study Student 2 listens while I explain the concept’s features https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616959675824-BKYQG7UVCHOUUH5ODLQG/Screen+Shot+2021-03-28+at+2.27.29+PM.png Prime Gift Redesign Case Study Student 3 proposes some refinements to the concept https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1616960034012-EDNRR89I94Z5LYLDSAMU/Screen+Shot+2021-03-28+at+2.33.08+PM.png Prime Gift Redesign Case Study https://www.reynoldkissling.com/mn-snap-redesign-case-study daily 0.75 2021-05-06 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1617563696645-ZKB94Q5SM65BOLLT9762/Screen+Shot+2021-04-04+at+2.14.40+PM.png MN SNAP Redesign Case Study Our Research Assistants provided excellent guidance and insights https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1617546742966-MAN53Y0GD8Z26GPGJQ9M/home+page.png MN SNAP Redesign Case Study MN SNAP’s current home page https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1617547342081-BWH8F5KU90BONHXK6ZMY/heuristic+2.png MN SNAP Redesign Case Study Heuristic Analysis. Number ratings were color-coded to visually demonstrate the severity of the issues https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1617549236321-29T0RQTDZ3NLNNVJ3N15/affinity+diagram.png MN SNAP Redesign Case Study An Affinity Diagram was constructed from the sessions, which allowed us to determine the key themes and trends that emerged from the usability tests. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1617548959526-P7J2OT76WZU7JQIZFIWN/IMG_2006.JPG MN SNAP Redesign Case Study - From these insights, I determined that full-stack students need a gift that is: As host of the group-moderated sessions, I invited the participants into the meetings, confirmed their consent to be recorded, took notes during the sessions and ensured the sessions were properly recorded. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620327031789-VTQP0EIYDAWPS1N1FOBQ/Screen+Shot+2021-05-06+at+1.50.11+PM.png MN SNAP Redesign Case Study (2) I redesigned the error message to tell the user why their selection didn’t work and gives them options to allow them to move forward https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620327073980-K3HUSRZQ739ENGSEV16A/twoclinics.png MN SNAP Redesign Case Study (3) The “Garage Clinic” is located at the same address as the Stationary Clinic, which confuses users https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1617559915674-RDDIKP18NOM6ZA2R6T8U/Screen+Shot+2021-04-04+at+1.10.33+PM.png MN SNAP Redesign Case Study Navigation and Donation both scored highly among participants https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620326794756-KXYLE2HE2JAQRNJNOK0R/image.jpg MN SNAP Redesign Case Study (1) The current error message gives no context to the user as to what is happening or what they should do https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620326603520-ESQ9FSDT5Z4Q8X29LTWX/humane+dropdown.png MN SNAP Redesign Case Study (3) The Animal Humane Society uses a vertically and horizontally-expanding dropdown menu, which gives them greater navigation flexibility and improves site usability https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620327558323-TKBVA7BB46LBWC1N3YE2/donation+site.png MN SNAP Redesign Case Study (1) My recommendation marries the Donation and “Where Dollars Go” pages together https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620328361182-PMGF1BIPA6P6BJUFF0R9/furrytail.png MN SNAP Redesign Case Study (1) The FurryTail Ball has no current presence on the MN SNAP site https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620326573971-2KRGL5TZU6RDW78P6DIS/nav+bar.png MN SNAP Redesign Case Study (2) Some options, like finding a vet clinic, are in vaguely-worded sections and proved hard to find https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620328427006-YMF0A4HRLVFKRVYW51LG/blog+page.png MN SNAP Redesign Case Study (2) Events can quickly get buried in the back pages of the blog section, never to be seen again https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620327653274-DDCYDIR243FLPCZX6549/processing+fee.png MN SNAP Redesign Case Study (2) The Animal Humane Society uses a checkbox to allow donors to add the processing fee into their donation total https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620326501184-FNC4WDPEFY0L7C3GR4F4/nav+bar+dropdown.png MN SNAP Redesign Case Study (1) The vertically-expanding dropdown limits what can be included to only a few options https://www.reynoldkissling.com/snow-swaps-facelift-case-study daily 0.75 2021-05-06 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620163735290-0Z1K0O3YXX5J8AG47UV1/cover+image.png Snow Swaps Facelift Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618164610254-DQQFA5SGO21339Y7XIT6/2771713_orig.jpeg Snow Swaps Facelift Case Study Credit: Brainerd Nordic Ski Club https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618176556234-NIYHULEYBZUJUZ6EW63R/Screen+Shot+2021-04-11+at+4.29.01+PM.png Snow Swaps Facelift Case Study The spreadsheet allowed me to qualitatively-compile data regarding the site’s usability https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618193659376-FX7J8AZD25TUB71S4U9A/Screen+Shot+2021-04-11+at+9.13.45+PM.png Snow Swaps Facelift Case Study The “My Gear” page is a repository for all the gear uploaded by a potential seller https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620164485652-EWSE77L6YP8H7D3NW4YJ/craigslist.png Snow Swaps Facelift Case Study Craigslist is a common resource for buyers but has its issues https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618193777818-TOSOPWTXKGMWP6WMDQE7/christine+screenshot+04.06.21.png Snow Swaps Facelift Case Study Cindy demonstrates how she uses Facebook Marketplace to shop for used gear https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620165529602-OSUN76C12LAOE78GSAGV/persona+1.jpeg Snow Swaps Facelift Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618193976371-KBXAJ9UZFWISN57GLHI1/Screenshot+2021-04-07+at+4.47.49+PM+%402x.png Snow Swaps Facelift Case Study The original “My Gear” Page lacks any categorization options https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620165600986-GF9882D789M9I4IFNITF/persona+2.png Snow Swaps Facelift Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618194016713-GP6IQS0BVB0ER8901TDH/Screenshot+2021-04-07+at+4.48.53+PM+%402x.png Snow Swaps Facelift Case Study The original “Add Items” page lacks key features users are interested in https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618194052031-N274T3T0WX08XXSUKQNG/Screenshot+2021-04-07+at+4.47.00+PM+%402x.png Snow Swaps Facelift Case Study The original “Create a Swap” page confuses users with some of its options https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618244496308-L874DJHR041U9Z3S8GI6/IMG_2021.JPG Snow Swaps Facelift Case Study - Sketches / Wireframes Hand-drawn sketches of my three screens were made to flesh out the feature sets I wanted to implement as well as dictate how much of the site’s original visual design was going to be maintained vs what was going to be changed. I decided that as this project is intended to be incremental in nature, I would work to preserve as much of the site’s original visual design as possible. This would also allow my features to speak for themselves instead of having to be understood within a new visual design context. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618244701412-W0Y3DFTFRHOWT0YTUPBH/Screen+Shot+2021-04-12+at+11.20.32+AM.png Snow Swaps Facelift Case Study Here you can see the progression of screens needed to demonstrate the new features for the “Create a Swap” page in my upcoming interactive prototype https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618247936260-AU0UUNUXPGK6AUZKCU4Q/create+swap+feedback.gif Snow Swaps Facelift Case Study - Crucially, my redesigns give the user feedback regarding their choices. If a user hits the cancel button when adding an item or creating a swap, a message pops up asking to confirm their choice, providing an escape hatch for the users in the case of accidental clicks. Also, a swap creator will be able to confirm the key details of their swap before publishing, ensuring they won’t miss any details and have to edit the swap after publishing. Finally, once the user adds an item or creates a swap, the site takes them directly to where the new item/swap is located and highlights the item in green. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618247346324-HWHRBCXASA1X59NPNO7O/my+gear+dropdowns.gif Snow Swaps Facelift Case Study - The “My Gear” page was redesigned to allow the user to categorize and search their inventory of listed gear. Here you can see how items are categorized into dropdown menus. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618247495279-TGYO5S6II4PNLQDSWUPX/add+item+images.gif Snow Swaps Facelift Case Study - The “Add Items” page includes a photo suggestion tool that changes based on the category of item being uploaded. Here you can see the suggestions the site suggests for a user listing a snowboard for sale. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1618247650196-0PU39RFN7UEKDOU9R52B/create+swap.gif Snow Swaps Facelift Case Study - The “Create a Swap” page was designed to categorize the different features available to a swap creator and hide information that is not necessary to see. For example, the presale date is only visible if the user chooses to include a presale. I also added the ability to charge a fee, either based on dollar amount or percentage, so the swap can benefit a local charity or organization (as is common with in-person swaps). Finally, I hid the access code unless the user chooses to make the event private, and added the ability to direct-message the access code to other users on the site. https://www.reynoldkissling.com/finotta-case-study-1 daily 0.75 2025-06-10 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620143459143-GM39ZV9VVM8S68ESGWG2/finotta+cover+page.png Finotta Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620143727398-WYTE55FCWFF3H7ZJ7FJP/competitive+analysis.png Finotta Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620143880754-R1HMAD7BGAOEYKQGELXG/Final+Journey+Map+Web.png Finotta Case Study Click image to view full-sized https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620142064150-YJKOCR3NXDTUFP12NXHW/feature+card.png Finotta Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620144120689-1RS8GN52EM8OWUEPQ0YJ/kano.png Finotta Case Study The Kano Survey results plotted onto a graph. The four largest squares contain the most highly-rated features https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620145093695-ATAYC4V9MY4FPCN8KAF3/level-up+confirmation.png Finotta Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620142642020-Y86OFO3RE537EQ2NLDPP/app+preview+2.png Finotta Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620142581171-X0GHCANZZFSKMUT0JH4Z/app+preview+1.png Finotta Case Study https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620144241572-NLFCDVN0CAJ3SGJO3GKN/original+dashboard.png Finotta Case Study The original dashboard is too busy https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620142830637-SGMLLDN32GIF67D45E9B/dashboard+start.png Finotta Case Study My redesign prioritizes the health score https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620144601357-VRAY1QUF5OY5H3KAGBY6/autopilot+enabled+dropdopwn.png Finotta Case Study Dropdown menus let the user customize the Autopilot experience https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620144542953-RELW03GOPK3W7NSYQUMI/dashboard+autopilot+enabled.png Finotta Case Study The Autopilot button turns green when the feature is unlocked https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620145019789-DIH2FZGBA6Z6DPIIF6EZ/level-up+popup.png Finotta Case Study https://www.reynoldkissling.com/northstar-behavioral-health-case-study daily 0.75 2025-05-03 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620139020440-TBFFC515LZ6Q9DETWW9V/nbh+homepage.png Northstar Behavioral Health Case Study The current Northstar Behavioral Health home page https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620084978255-U1WXSZCQEZRNBUXUNI6R/nbh+logo.png Northstar Behavioral Health Case Study The current NBH logo featuring the 8-pointed north star https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620140300605-88GYM1FK4P3FZULYQGMG/Touchpoints+Map.png Northstar Behavioral Health Case Study The final map utilizes some of the design language created for the app as well as the physical touchpoint materials https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620140268540-A1XBHJS31044EZ7JSO4T/touchpoint+map+sketch.png Northstar Behavioral Health Case Study This working document helped keep the team focused and prevented “scope-creep” https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620140338175-6GRFXB0OOSUM9IS0RTR8/screen+flow.png Northstar Behavioral Health Case Study Believe it or not, this simple flow diagram gave us all the structure we needed to create high-fidelity prototypes https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620092389951-18NIGPOL00O05ICQ687S/chat.png Northstar Behavioral Health Case Study Demonstrating the chat function https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620086175555-YOQ7MXORT95G1N5RDS2L/final+logos.png Northstar Behavioral Health Case Study Redesigned NBH logo https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620086237801-A00GW26NDCBNQJ5UCTRT/poster+on+pole.png Northstar Behavioral Health Case Study An example of an NBH poster in situ https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620092330383-PB0ZGBYOG5GLC0OJN558/public+app.png Northstar Behavioral Health Case Study - Public Pre-Care App https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620086587435-KWNHOJA20GL8PR3JLJXN/chip+in+situ.png Northstar Behavioral Health Case Study Plastic “AA” chips to be given out by NBH program graduates https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620092310891-3ZLHQV4GAC685Y76I7GU/login.png Northstar Behavioral Health Case Study - Rule-25 Assessment https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620092371837-FFMT5N2JVOLMKT9UCSGK/private+app.png Northstar Behavioral Health Case Study Showing the main page https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620086622959-PI304HFE538QM0N28GRM/coaster+1+back+drink.png Northstar Behavioral Health Case Study Coasters present a more discreet touchpoint that can nonetheless be impactful https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620091919778-UO6TUKO67KSDOQFE5TWK/landing+page.png Northstar Behavioral Health Case Study The website landing page was designed for both desktop and mobile use https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620091954666-HIA94SAE2L33KVMBJ3IY/self-1.png Northstar Behavioral Health Case Study Questions taken straight from DSM5 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620091971656-GJ8YNTO6B49B90BRLM9I/self-2.png Northstar Behavioral Health Case Study Results given explicitly so user knows where they stand https://www.reynoldkissling.com/case-studies daily 0.75 2025-06-10 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/3040ac3b-b78f-41b4-98a2-d6a4baaf04d5/Screenshot+2025-05-05+at+12.54.08%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/8268c33e-65e7-4f69-8708-0345a93c60e3/Smelly+Water+Primer+V3.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/47eced3b-486a-449f-a791-417a01256c17/Screenshot+2025-05-15+at+1.58.36%E2%80%AFPM.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1620144542953-RELW03GOPK3W7NSYQUMI/dashboard+autopilot+enabled.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/87d65ad4-b01e-4916-95c5-d40772fbbde4/cover+image.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/c48e9417-bd99-4202-b808-c70af0aef32f/Freezer+Post-Launch+Final.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/e8716b63-b6e9-4c22-8020-e7c7d1a64e1b/HOME+PAGE.jpg https://www.reynoldkissling.com/lefty-mode-case-study daily 0.75 2025-05-07 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622402756041-GJMLTNIAIOU3LC6R54BR/LM+cropped.png Lefty Mode Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622404915257-63RZYNWUPF6D0UN8NAT0/Screen+Shot+2021-05-11+at+8.56.37+AM.png Lefty Mode Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622404728844-UTM0TI9B3V8UVJVLKPOY/Personas.png Lefty Mode Case Study I first performed User Surveys of left-handed individuals to gain insight into their mobile device habits, including how they usually hold their devices, whether they have reachability issues, and whether and how they adapt to problems with being left-handed. I found that over 60% of respondents had reachability issues with their mobile device, and two distinct mental models emerged: some lefties have resigned themselves to the fact that the world is not built for them and adapt to using right-handed tools, while other lefties actively search out solutions to improve their lives. I used those findings to build three proto-personas, based on the mental models gleaned from the survey responses as well as an accessibility-based persona of someone who has lost the use of their right hand. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622419719390-KHTJEBKGCUT5KCU4F1NA/Screen+Shot+2021-05-30+at+4.13.23+PM.png Lefty Mode Case Study - Make it stand out 3. Perform a long press of the app icon to quickly access the modes and save page button https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622419082286-4KFPUYPJSIYZO1XA8XBN/flip+mode.gif Lefty Mode Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622419309966-LFDA5Z8TNTUP1OXX2KNG/custom+mode.gif Lefty Mode Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622419655391-T91XG6VEX4W8UMIN14W8/Screen+Shot+2021-05-30+at+4.13.37+PM.png Lefty Mode Case Study - Make it stand out Tap on the app icon to access, enable and customize Lefty Mode https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622419685307-5AIJA7E5RMLDUNQ8TBOQ/Screen+Shot+2021-05-30+at+4.13.12+PM.png Lefty Mode Case Study - Make it stand out 2. Swipe down from the top of the screen to access the pulldown menu, then tap on the widget to enable or disable Lefty Mode. A long press will give the user access to the three modes as well as the save page button https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1622417974200-GRDR06KCV5ZM0EUSCT2Y/auto+mode.gif Lefty Mode Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.reynoldkissling.com/provision-generosity-engine-case-study daily 0.75 2025-05-03 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623965348924-IKHDYG6VMIJK1GB5GWVY/competitive+analysis.png Provision: Generosity Engine Case Study - Make it stand out A sample from the competitive analysis of banking and generosity apps https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623965447532-DFJATVRVXY9ZECFJQFHH/Quiz+15.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623965571046-PI4BWSENJTUYEIBJ8BVP/T2+Dashboard+3.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623965957697-S1OXX13T32MNP675W7EK/Ways+to+Contribute+Small.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623965924501-HGIJSMVJU7L2F2P2IEY0/Forecast.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623965893301-AU3P4UB6652V7MSP3ZAG/Learning+Center+Widget.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623966879345-QM3KFKK5HJSM6KFF4D5P/Time+Budget.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623966952404-9ZERG3YNUJDG5TURX3BD/Community+Impact+Widget.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623967004817-TJSDA56M19UX6UDZTUY7/Since+You+Last+Contributed+2x2.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623966811200-6CX4GQZW0T3AEDKIVH21/Generosity+Budget.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/1623967128889-I5X0QVMCKWZC7T5T1K38/style+guide.png Provision: Generosity Engine Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.reynoldkissling.com/mga-case-study daily 0.75 2025-05-03 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/29014f98-e048-45d7-9204-222620877bb1/HOME+PAGE.jpg MGA Case Study - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/858dac13-d279-4234-a335-fb437dbcfb63/Screen+Shot+2023-05-09+at+1.42.46+PM.png MGA Case Study - Make it stand out Analytics data showed us that dozens of pages had low views and high bounce rates https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/877991dd-a171-4ebc-8ba2-0fe046d0aabc/Screen+Shot+2023-05-09+at+1.19.26+PM.png MGA Case Study - The old MGA site was dated in its design and bloated in its content (and yes, the site appeared left-adjusted in Chrome) The old MGA website was bloated, overcomplicated and dated in its design (and yes, that gray bar on the right side was always there) https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/af980f9a-f988-4479-83b5-2adcd9237dcb/type+samples.gif MGA Case Study - Make it stand out Type samples were presented to MGA for consideration https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/29014f98-e048-45d7-9204-222620877bb1/HOME+PAGE.jpg MGA Case Study - Home Page The above-the-fold experience of the home page does some heavy lifting while still providing a pleasing visual presence: An optional tournament leaderboard crawl during the summer golf session Main hero image displaying a featured news item, tournament, or organization event Carousel of other featured news items that can be highlighted by the user https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/0550a5f8-6287-47f2-84ae-148150604601/COURSES.jpg MGA Case Study - Courses/Tournaments The Courses landing page needs to provide a quick way for users to find golf courses in Minnesota while being provided enough information to make informed choices as to what to do next: A filterable search bar allows the user to search by course name, city, zip code, and privacy of the course Resources such as course ratings and handicap scores are also provided at the users’ convenience https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/4aed5264-baf1-4821-bf68-3162fe397420/MEMBER+PAGE.jpg MGA Case Study - Member Page The landing page for registered members provides every metric they need at a glance above the fold, while allowing them to quickly make updates and find new events: The main widget allows the member to see their recent scores, post scores, look up other golfers, view their stats, calculate their handicap, and view their handicap history The sidebar allows them to see their current handicap and provides other resources Below the fold, members can quickly see and register for upcoming events and tournaments https://www.reynoldkissling.com/pentair-case-study daily 0.75 2025-05-03 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/36051131-a09d-4df2-808d-a6987f6dcc89/Smelly+Water+Primer+V3.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/7c5f5952-f9ef-4b5d-8809-af64b950c6ec/too+many+skus.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/6a33ce65-f933-4bdc-bff0-598f5af20de0/Screen+Shot+2021-09-30+at+1.50.04+PM.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/c4dffb80-951a-42f8-8825-2f41c16171fd/Screen+Shot+2023-05-24+at+1.31.34+PM.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/a9f2a72d-2ddd-44e7-85bf-23bf65733364/Screen+Shot+2023-05-24+at+1.34.38+PM.png https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/e8de0bd8-b2d9-47b4-b351-7c39d72a8776/Screen+Shot+2023-05-24+at+1.24.40+PM.png https://www.reynoldkissling.com/dairy-queen-freezer-case-study daily 0.75 2025-06-05 https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/c48e9417-bd99-4202-b808-c70af0aef32f/Freezer+Post-Launch+Final.jpg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/e4564e96-0a02-41fe-81ce-5990bb49138f/disney-vault.jpeg https://images.squarespace-cdn.com/content/v1/60510c85fb0e1a167187afa0/65df9db3-5cdb-483b-b68a-5ee47681f572/Freezer+Storyboard.png 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